Archive for the ‘neuroscience’ Category

Neuroscience and Organizational Development

Tuesday, April 12th, 2011

Why can’t people change their minds???? Why is change difficult? How come you cannot overcome myths with good inforamtion. Interesting new article in strategy+business from Dr. Jeffrey Schwartz, et al about the effects of brain research into o.d. Good follow up to my previous article on Why You Can’t Replace Myths with Good Information.